Sustainable Christmas InSinikErator

Sustainable Christmas with InSinkErator

This Christmas, InSinkErator® encourages consumers to have a sustainable Christmas and make positive changes that can improve their eco-status in 2020. InSinkErator® is committed to providing lifestyle enhancing solutions, which encourage the efficient use of water, are safe within the home and reduce the impact that food and plastic waste has on landfill sites and the wider environment.

Research has found that over the Christmas period more than 250,000 turkeys are wasted, along with 7.5 million mince pies, and 170 tonnes of Brussel sprouts1. To minimise waste consumers should re-use leftovers for creating dishes such as bubble and squeak, or turkey pie, however despite our best efforts a proportion of food waste, such as vegetable peelings, is inevitable. An InSinkErator® food waste disposer is the ideal solution for disposing of inedible food waste, when home composting is not possible.

An InSinkErator® food waste disposer allows food waste to be dealt with instantly, hygienically and in a sustainable manner, with the further benefits of saving space and improving cleanliness in the kitchen. Food waste is ground into minute sized particles, thanks to the innovative system of stainless steel grinding rings. The food waste is then dispatched, and simply rinsed away, safely down the drain through the standard plumbing.

Not only does this offer an alternative to traditional disposal methods, but by reducing food waste going to landfill sites, it also helps to reduce greenhouse gases and the household’s carbon footprint. In addition, and where there is an anaerobic digester within the sewerage system, the nutrients from the food waste can be recovered and turned into biogas and fertiliser.

During the festive season, the kitchen can be busy and chaotic and we need all the support we can get to ensure everything is cooked and served to perfection, while maintaining a stress-free environment. InSinkErator® specialist kitchen taps are ideal for speeding up a variety of processes in the kitchen over the holiday period. Not only can you make hot drinks on demand, the availability of instant steaming hot water is perfect for steaming the Christmas pudding, making stock and warming a scoop for adding your favourite ice cream to festive desserts.

On average UK tea drinkers get through 165 million cups of tea a day2, and with a kettle taking a minimum of two minutes 20 seconds to boil a litre of water3, you could be wasting valuable festive games time with your family, while you are waiting for the kettle to boil, again.

What’s more, according to the Energy Saving Trust, 40 per cent of households boil the kettle at least four times a day, with 75 per cent admitting to boiling more water than they need4; accounting for a significant amount of water and energy wasted every year. Consumers can save water, energy and time this festive season with a specialist kitchen tap, such as the 4N1 Touch tap from InSinkErator®.

InSinkErator® 4N1 Touch taps instantly dispense filtered steaming hot water, alongside regular hot and cold water. What’s more, at the touch of a button the 4N1 Touch tap provides a stream of filtered cold water for 30 seconds. If the user wishes to stop the stream before 30 seconds is up, a second touch of the dedicated button will stop the flow of water immediately.

The increased consumption of filtered, cold water has also led to consumers buying large quantities of bottled water with one million plastic bottles being bought every minute5.Consumers can save these bottles going to landfill, as well as saving space in kitchen cupboards and the fridge, by installing a 4N1 Touch tap from InSinkErator®.

Anne Kaarlela, Marketing Communications Manager, Europe and Russia InSinkErator®, says: “The festive season is a time of joy with family and friends, but it can also be a time of cluttered and messy worktops, a lack of space and time, resulting in general chaos in the kitchen.

“An InSinkErator® specialist tap is the perfect companion to save precious moments, and valuable worktop space, in the kitchen during the festive season; while our food waste disposers eliminate the unpleasant food waste odours in the kitchen, and at the same time, reduce the shocking amount of food waste being sent to landfill.

“With consumers often looking to update their kitchens in time for Christmas, retailers should mention the added convenience InSinkErator® products bring to the home and encourage their customers towards greater sustainability for the future.”  

For more information on InSinkErator® products, please consult your Account Manager or visit the website at

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