PRIMA has extended its coveted Matt Black Tapware Collection with the introduction of several new styles. These additions offer contemporary good looks and boast extremely competitive price points, seamlessly enhancing the existing choice of premium Prima black tapware models.

Offering a range of kitchen mixer tap styles, including single lever, dual lever and pull-out spray designs, the matt black range merges flexible functionality with sophisticated style. Black is such a versatile colour that can be coordinated with many other finishes within the kitchen or can stand alone for a bold and stunning statement feature.

The new models, finished in flawless matt black include a swan-neck dual lever mixer tap, a V-shape dual lever mixer tap and a single lever mixer tap (all minimum pressure 0.1 bar).

Joining the current matt black Prima tapware range – which includes premium swan-neck pull-out styles such as the Italian designed Tiber model and the Prima granite sink-coordinating Coloured Collection – the new entry-level styles provide stockists with an enhanced choice of ‘Good, Better, & Best’ pricing points to entice the consumer.       

Exclusive to leading distributor PJH, means that all Prima appliances, sinks and taps benefit from a first-class distribution service with premium customer service, which includes many benefits such as Next Day Delivery (to 91% of UK postcodes), with the recent option to be delivered to store or home addresses – great news for stockists and consumers alike. Stockists can also order online via the class-leading and user-friendly, PJH Partners Portal™ for a totally hassle-free buying experience.

The range of new black mixer taps also come with a generous Prima 5-year Guarantee (body & finish), and 3-year Guarantee (valves), as well as being WRAS-approved.

With many attractive sink and tap display deals currently available, supported with point-of-sale materials, brochures, promotions and a virtual Prima showroom, the Prima Matt Black Tapware range is a must for kitchen showrooms.

For more information on the Prima Appliances, Sink & Tap Collection, contact PJH on Tel: 0800 8 77 88 99 or visit the PJH Partners Portal website, www.partners.pjh.uk (for online ordering, dealer support materials and account management).