Electrolux Group has secured three Red Dot Design Awards in this year’s Product category, highlighting a consistent focus on innovation, usability and refined design across its portfolio.
“Winning these Red Dot Awards is a powerful acknowledgment of how design is inspirational as well as it drives value creation. From rethinking what’s possible in the home oven, to elevating everyday care and timeless Scandinavian expression, these products show how thoughtful, human centred design can make advanced technology feel natural in the home,” says Joaquín García, global head of design at Electrolux Group.
Pizza Experience
Addressing a long-standing limitation of domestic appliances, Electrolux’s Pizza Experience redefines what a home oven can achieve. Traditional models struggle to reach the sustained high temperatures required for authentic pizza, but this fully integrated solution delivers heat levels above 400°C, enabling a 14-inch pizza to be cooked in as little as two minutes.
A dedicated Pizza Mode creates a controlled high-heat environment that mirrors professional conditions, removing the need for constant monitoring. The system is designed as a complete ecosystem, incorporating a baking stone, pizza peel and heat shield, while still maintaining the versatility expected of a multifunction oven with more than 15 additional cooking modes.
Already launched in North America, the range – branded PizzaExpert in Europe – is rolling out across European markets in spring 2026.
AEG N.E.W. Favorit / N.E.W. Electrolux Dishwasher Range
Combining efficiency with ergonomic design, the N.E.W. Favorit dishwasher range reflects growing demand for appliances that balance performance with sustainability. Operating at just 35 dB, with energy efficiency rated at A-10% and water usage from 8.4 litres, the range is engineered for low-impact living without compromising on functionality.
Flexible internal configurations accommodate everything from deep bowls to oven trays, alongside dedicated solutions for delicate glassware. Features such as EasyFlex baskets and ComfortLift® (on selected models) enhance usability, while the SmartSelect Connect interface introduces a more intuitive, behaviour-led approach to programme selection, offering timely eco-feedback to guide users towards more efficient choices.
Launched in 2025, the range is currently being introduced across Europe, with Australia and New Zealand to follow in early 2027.
Electrolux Nordic Timeless Collection / AEG Design Collection
Drawing on Scandinavian design principles, the Nordic Timeless Collection brings together six small kitchen appliances defined by clean lines, soft forms and a muted material palette inspired by ceramic and stoneware.
Designed to integrate seamlessly into contemporary kitchens, the collection places emphasis on intuitive interaction and everyday usability. White LED interfaces provide clear visual guidance, while carefully considered proportions and tactile detailing enhance comfort and control.
Set to launch across Europe and Asia-Pacific in September 2026, the collection reflects Electrolux’s “Made for the Home” philosophy, where considered design and advanced technology combine to support daily routines.
About the awards
The Red Dot Design Award is widely regarded as a benchmark for design excellence, recognising innovation, functionality and quality across product and industrial design on a global scale.
